Notable Articles

How to check if a trademark is already registered? The latest search procedure in 2026

In the highly competitive market landscape of 2026, a brand has become a company’s most valuable asset, often determining its ultimate success or failure. However, a common pitfall for many entrepreneurs and established businesses is focusing excessively on design and promotion while neglecting the most critical foundational step: the trademark search. Using a name or......

04
February
Trademark registration procedure: required documents, costs, and processing time.

In the volatile global economic landscape of 2026, establishing intellectual property rights has become a matter of survival for every business. A brand is not merely a name or a symbol; it is an intangible asset of the highest value, defining the prestige and trust customers place in products and services. However, current realities show......

04
February
Top famous Vietnamese brands and the importance of trademark protection

he robust development of Vietnam’s economy over recent years has witnessed a significant breakthrough of domestic brands on the global map. By 2026, Vietnamese enterprises have moved beyond mere outsourcing to asserting their positions through innovation, quality, and methodical intellectual property (IP) protection strategies. The following article has been synthesized and compiled by the expert......

04
February
Why do well-known sportswear brands consider intellectual property (IP) a strategic weapon?

In the global economic landscape of 2026, the sports fashion industry has transformed from providing mere athletic apparel into creating comprehensive technology and lifestyle ecosystems. For famous sports fashion brands, core value lies not only in annual revenue but also in a massive system of intellectual property assets, including trademarks, industrial designs, and technological patents.......

03
February
What is a brand? Why do businesses need to protect their brands early?

Brand: A Strategic Intellectual Property Asset and A Solid Rights Establishment Roadmap in 2026 In the global digital economy and the explosion of Artificial Intelligence in 2026, the concept of a brand has evolved far beyond a mere name or a graphic symbol. Currently, a brand is recognized as a complex economic entity, acting as......

03
February
The world’s most famous fast-food brands and their intellectual property protection strategies.

In the global economic context of 2026, the Fast Food industry has reached new valuation milestones, where competition lies not only in food quality but also in the power of intellectual property. For the world’s most famous fast food brands, trademarks, industrial designs, and trade secrets are strategic weapons to dominate markets and protect reputations......

03
February
Top famous coffee brands in Vietnam and their trademark protection strategies

The system of famous coffee brands in Vietnam in 2026 represents not only a heritage culture of appreciation but also serves as a symbol of the powerful rise of intellectual property assets in the digital economy. For enterprises in this industry, building a reputation alongside strict legal protection under the decree guiding the Intellectual Property......

02
February
Guide to building and protecting a brand identity in Vietnam.

In the digital economy and deep international integration of 2026, a brand identity system has evolved far beyond a mere collection of aesthetic images. In reality, this is a system of intellectual property (IP) assets that account for a vital portion of any enterprise’s total assets. Building and establishing ownership rights for a brand identity......

02
February
The logo registration process establishes intellectual property rights

In the digital economy and deep international integration of 2026, a logo is not merely a visual identification symbol. From a legal perspective, a logo is defined as a trademark, a critical intellectual property asset that often accounts for a major portion of a business’s total asset value. Implementing logo registration allows a business to......

02
February
The latest system of decrees guiding the implementation of the new intellectual property law in 2026.

In the digital economy and technological boom of 2026, intellectual property (IP) is no longer a foreign concept but has become a vital asset, accounting for a significant portion of any company’s total assets. To implement the provisions of the 2022 Amended Intellectual Property Law, the Government has issued a system of decree guiding the......

02
February
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