Notable Articles

GROUP 01 IN THE NICE CLASSIFICATION – TRADEMARK CLASSIFICATION AND RELATED INDUSTRIES

In the NICE Classification system, goods and services are divided into 45 distinct classes. Group 01 plays an essential role as it relates to chemicals used in industry, science, and agriculture, which are critical for protecting intellectual property assets in industries like chemicals, agriculture, pharmaceuticals, and science. 1. Overview of Group 01 in the NICE......

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SPRING VISIT TO TRAN QUOC PAGODA – A PEACEFUL AND POSITIVE START TO THE NEW YEAR

At the beginning of the Lunar New Year, the team of Tran & Tran Intellectual Property Co., Ltd. visited Tran Quoc Pagoda, one of the most historic and sacred pagodas in Hanoi, to offer incense and prayers for a peaceful and prosperous year ahead. In the serene atmosphere by West Lake, each member took a......

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What is a trademark? Standards for the protection and management of intellectual property

Trademarks in the 2026 knowledge economy era are no longer just identification signs on product packaging; they have become strategic intellectual property assets that determine the survival and dominant position of a business in the global market. A profound understanding of the legal nature, protection standards, and management methods of trademarks is a mandatory requirement......

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Costs of brand building and trademark protection

Brand-building costs in the 2026 digital economy era are no longer a simple promotional expense, but have officially become a strategic investment category in a business’s intangible assets. In a market where customer loyalty is increasingly difficult to maintain, determining an optimal budget for branding requires a seamless combination of creative marketing mindset and a......

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The truth about the author of Doraemon and the mystery of the shared pen name Fujiko Fujio.

The author of the Doraemon manga and the journey of creating a global cultural icon represent one of the most brilliant chapters in the history of the Japanese manga industry. To millions of readers worldwide, Doraemon is not just a robotic cat from the future with a 4th-dimensional pocket, but the embodiment of childhood dreams,......

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BARCODE (GS1) & QR CODE REGISTRATION FOR AGRICULTURAL AND FOOD PRODUCTS: TRACEABILITY AND DISTRIBUTION MADE EASY

As consumers and distribution channels increasingly require transparent product information, barcode (GS1) and QR code registration has become a practical and often essential step for businesses in the agricultural and food sectors. A valid barcode supports product identification, while QR codes help deliver traceability details and improve customer trust. Case Update: Barcode & QR Code......

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How long is industrial design protection valid? Latest update 2026

The protection term for industrial designs is one of the pivotal legal factors that manufacturers, designers, and businesses must pay special attention to when registering for intellectual property rights in Vietnam in 2026. In the context of a rapidly growing creative economy, an industrial design is not merely the external appearance of a product but......

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What is a trademark? Why is trademark registration important for businesses?

What a Trademark is goes beyond being a simple English term; it is the legal soul that helps businesses assert exclusive sovereignty and prevent any infringement on their reputation in the 2026 market. Understanding the essence of a Trademark is a vital step in transforming soulless characters and images into intellectual property assets of immense......

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What is the difference between a brand and a trademark? Detailed explanation from an expert

How brand and trademark differences are defined is a strategic question that every manager and business owner must clarify to build a solid legal foundation for their intellectual property in 2026. In the modern business environment, confusion between these two concepts leads not only to terminological errors but also to serious risks in establishing ownership......

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What is the First-to-File principle? The golden rule in trademark registration

First to File, or the first-to-file principle, stands as one of the most critical legal pillars of the intellectual property protection system in Vietnam and the majority of nations worldwide as of 2026. In a fiercely competitive market, merely possessing a creative idea or a unique trademark is insufficient; legal ownership only truly belongs to......

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